Monthly Archives: January 2019

Chatbots vs. Humans: Which Chat Solution Is Right for My Business?

Chat services have quickly become a vital component to communication for businesses, as they offer customers a high degree of convenience, speed, and effectiveness. These beneficial tools not only improve the user experience but also help companies scale their marketing and customer service platforms to get more clients from their websites.

Does Live Chat Appeal to Older Clients?

Live Chat Across Generations Live chat services have been implemented by a wide variety of businesses in recent years, and now they are the preferred method of contact for millions of consumers. By offering fast responses, clear communication, and anonymity, live chat outranks all other customer service channels, with a satisfaction rating of 73 percent […]

5 Tips to Improve Your Attorney Bio

One of the most crucial marketing tools a lawyer has at their disposal is their online biography. When done well, a bio can help a prospective client ascertain your level of skill, experience, and trustworthiness; when done poorly, however, it can drive people away from your practice.

3 Ways to Get More Clients After Hours

Today, law firms have an unprecedented number of tools and resources for customer service at their disposal. This has not only made the legal industry more competitive than ever but also changed the expectations potential clients have for the availability and responsiveness of the law firms they contact.

How Avvo Works for Lawyers

Online lawyer directories are now some of the most popular resources for those searching for legal representation. While there are many websites that feature attorney listings, Avvo.com is the largest of them and one of the most trusted, hosting more than 6 million visitors each month.

5 Ways Lawyers Can Attract More Clients

The Digital Age has ushered in dramatic shifts in how law firms conduct business. There is now an abundance of marketing tools and resources that have made the legal profession more competitive than ever, and attorneys no longer rely on reaching clients solely through traditional television and radio advertisements or the Yellow Pages.

4 of the Best SEO Vendors for Law Firms

Tired of Getting Ripped Off by SEO Vendors? These Are 4 of the Best for Law Firms Law firms have been adopting digital marketing at an increasing rate in recent years, making the legal industry more competitive than ever. While online marketing has allowed countless practices to expand their reach to potential clients, many legal […]

After the Click, Pt. 1: Optimizing the Intake Process for Law Firms

Congratulations! Your website just got a visitor. All the hours your law firm has put into website development, search engine optimization, and online advertising is paying off.

After the Click, Pt. 2: Determining Who at Your Firm Should Be Talking to Potential Clients

In part one of our “After the Click” series, we discussed how crucial it is for a law firm to optimize its intake process. When a potential client contacts your practice for the first time, whoever fields their call will play an important role in determining whether your firm will ultimately land the client.

After the Click, Pt. 3: How Law Firms Should Analyze Client Sources

Be sure to check out Part 1 and Part 2 of our “After the Click” series to learn how to get more clients from your digital marketing.