Google Adwords can be a great place to begin if you’re interested in driving more traffic and business to your law firm online. However, if you’re new to Google Adwords, you may be unsure of where to begin. Here are five tips that every law firm should know before you dive in.
A common mistake that law firms make is spending a lot of time and money on marketing but not enough on the intake process. However, the intake system at your practice can determine the quality and quantity of clients generated. That initial contact could be the difference between getting a new client and losing one.
No matter how much traffic your website attracts, all of that hard work will be for nothing if you cannot make conversions. A page’s conversion rate is one of the most important metrics to track, and law firms that fail to convert their traffic could be wasting a lot of money on their online marketing […]
There are times when people have a traumatic experience and realize they need legal help. When they’ve decided to contact an attorney, they don’t want to have to wait for a response from a law firm. Potential clients want to talk with someone as soon as possible, and they will often sign with the law […]
Today’s legal landscape is filled with many choices for potential clients to choose from when it comes to hiring an attorney. The amount of personal injury attorneys available in one area can be overwhelming, and it is important to stay relevant and visible when it comes to finding personal injury clients. Many attorneys are marketing […]
It may go without saying that most personal injury attorney’s goals are focused on creating more revenue. In general, this is most feasibly achieved by obtaining a higher volume of personal injury cases. If you have built a solid business model centered around providing a valuable service and offering representation that clients are satisfied with, […]
With the abundance of billboards, bus stop bench ads, and bathroom stall advertisements we see on a daily basis, it is understandably difficult for an attorney to be seen in order to get more personal injury clients. The old way of advertising your firm isn’t always as effective as it used to be and attorneys […]
Advertising in the world of personal injury law is no easy task. The competition is fierce and the landscape is crowded. Remaining relevant in the market in order to create more presence and ultimately gain more clients takes effort. People are injured regularly, and constantly need an attorney to turn to, yet what can you […]
Some law firms are great marketers, while others make some very serious mistakes. Here is our list of the top seven mistakes we see law firms make: