With more and more competition in the legal field, lawyers need to find new ways to reach potential clients. While there are many different tools available — a website, blogs, videos, social media, etc. — there’s one option that many attorneys have overlooked or been reluctant to embrace: Podcasts.
While running a successful law practice requires many different skills, both in and out of the courtroom, it’s also important to make sure your firm is spending its resources wisely. No matter how good you are at negotiating settlements, drawing up contracts, or handling criminal trials, wasting money is a surefire way to find yourself […]
Successful marketing agencies work hard to deliver on their clients’ goals. They’ll help their clients refine and extend their brand to achieve their positioning goals. They’ll create and manage marketing campaigns that help their clients reach current and potential consumers. They’ll ensure their client’s messaging is on point for its target audience.
In case you missed our live Webinar, watch as Gyi Tsakalakis, founder of AttorneySync discusses how to improve local search ranking factors, measure performance of local search traffic, and more.
When executed well, a law firm’s brand creates a trustworthy image of the firm, builds confidence with current and potential clients, and helps the firm stand out amongst the crowd. Branding is an effort to establish your image and how you want to be seen by others. The way you present your firm affects everything […]
The internet generation ushered in a new wave of immediacy. Gone are the days when clients were willing to wait for five to seven business days for a response. This puts additional pressure on companies to increase availability.
It’s safe to say that every law firm wants to be more efficient. Efficiency, or the time it takes to finish a particular task, is learned rather than innate. Therefore, improvement is certainly possible. Intake, or the process of converting contacts into clients, is among the most critical processes in a law firm.
In an ever-changing marketing landscape, competitive firms are constantly looking to attract potential clients and generate growth by identifying the latest trends. As the legal industry continues to deal with the impact of the coronavirus pandemic, finding new ways to attract clients online is perhaps more important than ever.
There are seemingly countless ways for people to communicate online today. Whether it is by email, texting, instant messaging, or video chat, communicating with others is easier than ever. Our ability to stay connected 24/7 not only affects our personal relationships, but also in the way we do business.
In case you missed our live Webinar, watch as Stephanie Chew Manor of Digital Law Marketing shares her knowledge of the importance of your firm’s intake process.